Quick-service restaurants have a retention problem. Even in a competitive market, employees know there are other options out there if their current job isn't working. A startling 30% of employees have left a job within 90 days of starting, and that number is often higher in the QSR space. If you are interested in boosting employee retention, you've got to set employees up for success as quickly as possible. In this article, we break down the steps you can take in the first 90 days to make work meaningful and maximize employee retention.
But before we do that, a quick reminder of why employee retention matters:
Now that we’ve established why employee retention is so important in the franchise and QSR space, let’s cover some specific things you can do to improve retention by focusing on the first 90 days:
One of the best ways to set employees up for success is starting with a crystal clear job description. Job descriptions set the tone for what you expect from an employee and help them understand how to be a great hire.
Bad hires can cost your organization thousands of dollars. Lack of alignment between employees and companies is one of the biggest factors when it comes to lackluster employee retention. You want to set standards so everyone is on the same page.
Once an employee is selected, you need to provide them with a structured onboarding process. Instead of throwing employees into the deep end, companies should create a process that slowly integrates new employees into the company.
Many organizations use a 90-day onboarding process that’s broken down into three segments:
It’s essential to help each new hire set SMART goals (specific, measurable, attainable, relevant, and time-based) that they will work to achieve during the first 90 days of employment. Goals give employees something to look forward to when onboarding becomes tough. If they are consistently making progress on their goals, they are doing great, even if working is challenging.
Managers and workers should collaborate to work on what those goals are. Goals might look slightly different depending on the person you are working with. For example, an employee holding their first job must cover different material than someone with previous experience in your industry.
When you collaborate with the new hire, you can further structure your onboarding plan and create one that fits their needs and skill level.
90 days flies by in the blink of an eye. If you are not careful, employees can watch that time pass without making any progress on their goals and skills. Employees will enjoy their job more if they see that they are making progress while being able to correct errors as they happen.
Creating progress checkpoints lets employees and employers get a pulse on what's going well and what could be going better. Often these checkpoints happen at the end of every thirty-day period.
Feedback is an essential part of the onboarding experience. Employees need to hear all the good (and bad) feedback you have for them. Don't wait for feedback to pile up. Find ways to share it early and often. Dumping negative feedback can make it challenging for employees to hear. No one wants to listen to a list of 50 things they are doing wrong. Instead, find teachable moments, in the moment, to correct negative behavior.
If you’ve got praise, share it. Recognize your staff for all the hard work they are doing to succeed in their new role. You can share this praise during team meetings, in one-on-one conversations, or using your company’s internal messaging system. These recommendations might seem straight forward, but they go a long way when it comes to boosting employee retention.
Training is an essential aspect of the onboarding process. According to Shift, 40% of workers who don't get the training they need will leave in the first year. Companies cannot expect employees to succeed if they aren't given the proper training.
New team members need proper opportunities to learn the job without fear of retribution. Your new workers might make a costly mistake, but it's all about helping them learn and become better employees.
Everyone has different learning styles that impact how they absorb information. While some workers may be able to listen to an instructor or watch a video to learn, others may have to work through an actual scenario to understand the information they are being presented.
Training isn’t an eight-hour shift on a busy weeknight. It requires time, patience, and attention.
Ownership is essential to the onboarding process. When employees can say, "I accomplished this on my own!" it makes for a positive experience.
You may not be able to trust a new hire to close a store by themselves, but is there a part of the closing process that you can defer to them? Break big tasks into smaller chunks and help employees feel comfortable taking ownership of those experiences.
Before you know it, you'll be able to give new workers more significant tasks because they'll have the confidence needed to take on those responsibilities.
It can be challenging to know if you are getting the onboarding experience right. You should elicit feedback from new hires to see where you excel and where you can improve as a company.
Keep these surveys short and ask questions that don't require personal information. Anonymous feedback can help new hires (who may feel vulnerable) open up about their experience.
Take this feedback seriously. New hires are the only people who can tell you how effective your onboarding program is.
The first 90 days at a new job can be tough. There are new faces to learn, vocabulary to memorize, and rules to remember. As overwhelming as it can be, starting a new job is also exciting. It can be a fresh start for workers wanting to change their lives.
Employees are becoming more aware of a job's impact on their lives. They want to work for a company that values them and their contributions enough to set them up for success from the start. Throwin your team to the wolves doesn’t work. Investing in a structured training program will.
Are you ready to create a world-class onboarding experience? Check out this 30-60-90 day onboarding challenge to learn how: