Hire a Merchandise Coordinator
Have you ever walked into a store to buy a jacket but ended up buying a scarf as well? Chances are you were tempted to buy the scarf because it was right next to the jacket shelf. And because they go so well together. Coincidence? Not at all. Merchandise coordinators put themselves in the customer’s shoes and think as a customer would. Not only are they responsible for the supply of items in a store, but they also think about how to promote the items. These two responsibilities go hand in hand. A shop can have great products but if these are not promoted well, customers might miss them.
Recruiters use job descriptions to inform candidates about an available position. In hiring merchandise coordinators, it is best to create a job description that is complete, simple, and inviting. The goal is not just to let candidates know about a job, but to make them excited to apply. Do not forget to include important information about the hiring business. What kind of products do they sell? What is the work environment?
Merchandise Coordinator Responsibilities
The goal of a merchandise coordinator is to make sure that the store has the supply of products needed and that they are promoted optimally. To come up with effective merchandising strategies, they study and understand the company’s products and the store’s target market or customers. Merchandise coordinators monitor the inventory and available stock on the sales floor and storage room. They do not wait for shelves to become empty. Instead, they move items from storage to the shelves promptly to make sure that stocks are up to date for customers at all times.
Once the new stock is delivered, merchandise coordinators help with packaging and pricing appropriately. They also design displays and strategize how items will be grouped into sections to make them as appealing to customers as possible. Optimizing merchandise presentation will help entice customers to buy more items.
Furthermore, merchandise coordinators communicate with suppliers to stay updated on any special promotions, discounts, and new items. They monitor sales records and report to the management team as needed.
Merchandise Coordinator Skills and Qualifications
A high school diploma or GED is required to apply. However, an associate’s or bachelor’s degree in sales or retail management is preferred by most employers. Previous work experience in the same role or a position in the retail space is typically required. To excel as a merchandise coordinator, candidates need to demonstrate proficiency in operating retail management systems and other software.
The ideal candidate for merchandise coordinator possesses in-depth knowledge of consumer behavior and is passionate about retail. Candidates must be able to work well independently and display teamwork skills to achieve business objectives. Additionally, interacting with team members, suppliers, and customers is part of the daily work. Merchandise coordinator candidates need good interpersonal, communication, and customer service skills. Lastly, an ability to work on weekends and holidays is important.