Home Health Marketer/Community Liaison
The Home Health Marketer/Community Liaison is responsible for developing and
maintaining client relationships leading to referrals and admissions. The
Home Health Marketer/Community Liaison is responsible for promoting a positive
company image in the community with physicians, case managers, hospitals,
nursing facilities, adult care homes and assisted living facilities to promote
our home health services.
Job Description:
·Establish professional relationships with physicians, hospitals, skilled
nursing facilities, discharge planners, case managers, social workers, and
health care decision makers to promote our home care services.
·Obtain referrals and assure timeliness of requested family/caregiver/patient
education and signing of consents.
·Educate the community, referral sources, patients and families on home health
services through daily planned activities including in-services, one-on-one
presentations and group meetings.
·Take initiative to develop and maintain relationships within the admissions
department as well as clinical personnel to assure effective communication both
and externally for our referral customers.
·Work with Executive Director to develop, execute and evaluate strategic
marketing plans including tactics designed to grow the patient census.
·Represent the company at various community and/or business meetings to promote
company services.
Job Requirements:
·Bachelor’s Degree in Marketing, Business, or health related field preferred
·A minimum of two years’ experience in referral development, marketing or sales
with a health care facility or medical related company
·Ability to effectively communicate with people of all socioeconomic backgrounds
·Ability to work independently and respond well to changing priorities and
conditions
·Must have and maintain transportation to be used for work with current
registration, valid and current auto insurance as well as valid and current
driver’s license
·Excellent verbal and written communication skills
·Current relationships with health care facilities or medical professionals in
the area with a proven track record of success
·Self-motivation with the desire and ability to succeed\
·Salaried with benefits