Position Overview:
We are looking for a dynamic and results-driven Sales Growth & Marketing Leader to join our Chick-fil-A Macland team. In this role, you will be responsible for driving sales growth through strategic marketing initiatives, community engagement, and brand-growth efforts. As a key member of our leadership team, you will work to create and execute marketing campaigns, build strong relationships with local businesses and customers, and elevate the overall customer experience to boost sales and drive long-term business success.
Key Responsibilities:
Develop & Implement Marketing Strategies:
• Create and execute marketing plans that align with the restaurant’s sales goals, including digital marketing, social media, in-restaurant events, and community outreach efforts.
Increase Sales Growth:
• Analyze sales trends and develop initiatives to boost sales in key areas such as catering, drive-thru, dine-in, and mobile app usage.
Community Engagement & Relationship Building:
• Build and maintain strong relationships with local businesses, schools, and organizations to foster partnerships and create sales opportunities through sponsorships, events, and catering.
Event Planning & Promotion:
• Organize and promote in-restaurant and community events that attract new customers and engage the existing customer base.
Customer Experience Enhancement:
• Work closely with the restaurant operational leadership team to ensure a consistent and exceptional customer experience that strengthens brand loyalty and increases repeat visits.
Sales Reporting & Analysis:
• Track and analyze marketing initiatives and sales data, providing regular reports to the restaurant owner/operator and suggesting improvements based on findings.
Working in Restaurant Operations:
• This position will be required to work in restaurant operations, especially during peak hours (breakfast, lunch, and dinner rush).
Qualifications:
Experience:
• 2-3 years of experience in marketing, sales, or related roles (preferably in the food service, retail, or hospitality industry).
Education:
• Bachelor’s degree in Marketing, Business, Communications, or a related field is preferred.
Skills:
• Strong knowledge of digital marketing, social media management, and event planning.
• Proven ability to develop and execute marketing strategies that drive sales growth.
• Excellent communication, interpersonal, and leadership skills.
• Ability to analyze data, identify trends, and create actionable marketing insights.
• Familiarity with customer relationship management (CRM) systems and marketing software is a plus.
Personal Attributes:
• Passionate about the Chick-fil-A brand and its core values.
• Self-motivated, creative, and detail-oriented with a strong ability to multitask.
• A team player with a positive attitude and a desire to contribute to the overall success of the restaurant.
Benefits:
• Competitive salary
• Performance-based incentives
• Opportunities for professional growth and leadership development
• Flexible schedule
• Free meals during shifts
• Health and wellness benefits
• Supportive, family-like work environment